Seventy Seven

Seventy Seven: The Art of Hollow Body Guitars by Deviser

Launched in 2006 by the DEVISER group, the Seventy Seven brand was born from a singular vision: applying the legendary expertise of the Aska workshop (Nagano, Japan) to the world of acoustic and semi-acoustic electric guitars.

While Bacchus focuses on Solid Body instruments, Seventy Seven specializes in resonance. Every model, from the iconic Exrubato series, the Hawk series, to the Albatross models, benefits from meticulous attention to the wood's natural vibration.

The Philosophy: "Sound over Mass"

At Seventy Seven, it's not just about hollowing out wood. Japanese luthiers, guided by the legacy of Yasuo Momose, select premium tonewoods (Spruce, Flamed Maple) for their acoustic response.

• Handcrafted Excellence: Unlike mass-produced instruments, the bracing and assemblies are hand-fitted to ensure sustain and harmonic richness worthy of the highest Jazz and Blues standards.

• Premium Finishes: The use of thin finishes allows the instrument to breathe and improve over time, providing fluid playability and exceptional dynamics.

Seventy Seven offers two ranges: 

• HANDMADE series: guitars crafted entirely in Japan by a team of exceptional luthiers in Matsumoto
• JAPAN TUNE UP series: instruments manufactured outside Japan, but with final assembly, fingerboard and fret treatment, inspection, and tuning carried out in Japan

Japan Guitar Handmade: Your Exclusive Seventy Seven Partner

As the exclusive distributor for France and Europe, JapanGuitar-Handmade.com provides direct access to these rare instruments.

• Expertise since 2014: As pioneers of Deviser brands in Europe, we understand every nuance of Japanese production.

• Premium Service: Every Seventy Seven is inspected, set up, and carefully prepared before shipping.

• Secure Shopping: Benefit from interest-free installment plans and our 14-day free return policy.

You can find the list of instruments by clicking here.